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The Cheesesteak is Born

The Cheesesteak is Born

August 29, 2009 by Charley's
It’s true. We’ve been the source of the biggest hottest Philly Cheesesteaks in the entire galaxy (and probably the universe) for almost a quarter century. However, contrary to popular belief, we did not invent the Philly “this-might-be-what-heaven-tastes-like” Cheesesteak.
1930, Philadelphia, United States of America: Pat and Harry Olivieri have what can only be described as a stroke of genius and start making steak sandwiches on the flatiron grill at their hotdog stand. Now, nothing against hotdogs, but how happy are you that Pat and Harry expanded their horizons? Everyone who tried it loved it and a few years later they added provolone cheese (apparently you CAN improve on perfection) The rest is history.
The competition for the perfect cheesesteak is fierce. After the Olivieris opened Pat’s King of Steaks, Geno’s Steaks opened directly across the street. The two have been rivals ever since. Pat’s serves a sandwich with thicker pieces of steak and Cheeze Whiz, while Geno’s sticks with provolone and sliced and chopped steak. In the home of the Philly steak (Philadelphia), aficionados order it “wit” “or witout” onions, and everyone has their own taste with toppings.
We haven’t changed a thing since we served up our first sandwich 24 years ago. Its roots are in Philly, but its perfection is the product of Charleys taste. Anyone who’s makin’ a Philly Cheesesteak has got to pay tribute to the beginnings in the City of Brotherly Love, and we definitely do. That said, and maybe we’re biased, our take on the Philly Cheesesteak could definitely be in a museum. We’re makin’ history here!

1930 Philly

It’s true. We’ve been the source of the biggest hottest Philly Cheesesteaks in the entire galaxy (and probably the universe) for almost a quarter century. However, contrary to popular belief, we did not invent the Philly “this-might-be-what-heaven-tastes-like” Cheesesteak. (more…)

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AUG
20
That Special Sauce

That Special Sauce

August 20, 2009 by Charley's

Charleys Special Sauce

If you’ve ever had a philly steak from Charley’s, you’ve got good taste, a knockout smile, and brains like Einstein. In a word, you’re awesome. I salute you!

Here’s the dish: we both know the steak is good, but it’s high time we demonstrated a top secret peek at our special sauce. We searched high and low to find this stuff and it didn’t come easy: it took lots of hard work, tinkering and late-night grilling. We’ve been working on this stuff for decades, and it’s time to show off the result. (more…)

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AUG
17
The Currency of Cheesesteak

The Currency of Cheesesteak

August 17, 2009 by Charley's

The Currency of Cheesesteak

‘The Globalization of Cheesesteak’

It’s pretty cool how ideas are spreading across the world. Those big oceans and miles of land aren’t standing in the way of anything anymore, including us.

Fact: People like Philly Cheesesteaks.
Fact: People probably won’t always be in the same place when they get a craving for Charley’s.
Fact: There’s no need to worry. Charley’s is servin’ up monster hot sandwiches from almost 400 stores in 41 states and 14 countries.
Fact: That’s freakin’ awesome. (more…)

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16
Hit-the-weightroom-first Sandwiches

Hit-the-weightroom-first Sandwiches

August 16, 2009 by Charley's

Hit-the-weightroom-first Sandwich

So, here we are.

Us? We’ve been doin’ our thing for about a quarter-of-a-century. Charley’s means Philly Steaks. We’re talkin’ big, hot, messy, hit-the-weightroom-first sandwiches here. We make ‘em the way Charley made ‘em. You know… that whole thing about “If it’s not broken…” (more…)

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