We’re trying out some new style. A few weeks ago we rolled out a new look and feel in Rockford, Illinois.

The restaurant looks great. We’ve got a new interior design with some big signage and classic philly shop visuals. Come check it out. We set up shop at 7038 Walton Street, Rockford, Illinois 61108.

The food? The food is still the same hot fresh deliciousness you expect, but with a twist: we went BIGGER [I know, as if that were possible]!

We’re piling more meat onto every sandwich and the bread is bigger too. Don’t worry, you can still handle it. The menu is a little different than you’re used to – we’re gearing up and focusing on what we do best: Philly Cheesesteaks. Oh, and your kids will love the new cheese bread and cheese bread meal on their menu.

We’re excited for things in Rockford. If the opening and the last few weeks were any indication, we need to get ready to grill LOTS of phillys, fast.

What do you think of the new look and feel?